Ensuring absolute brand consistency across all physical and digital touchpoints—from color palette and typography to print and web.
What do the brand guidelines include?
The brand guidelines we craft unify all your visual assets into a single comprehensive manual—from correct logo usage to print and digital applications.
- 01We define the rulesWe set the logo proportions, clear space, colour values and typefaces.
- 02We specify each itemWe record the size, colour and material of every application in scope.
- 03We deliver the guideWe hand over the PDF guide together with editable templates and print files.
- Logo and symbol
- Use on different backgrounds
- Business card and letterhead
- Uniforms and sports kits
- Packaging tape and vehicle wraps
From business cards to building signage, we design all the collateral your brand requires.
Tailored Scope Definition
We begin every project by defining the exact scope of print and digital deliverables tailored to your brand’s needs.
- Business card
- Letterhead
- Envelope
- Pocket folder
- Presentation template
- Social media template
Typography
Going beyond basic font selection, we craft distinct typographic hierarchies for headings, subheadings, body copy, and captions with precise leading and kerning to ensure flawless legibility across all mediums.
Precision Print Preparation
We prepare every printed asset in its precise standard dimensions, complete with bleed, crop marks, and accurate color profiles (CMYK / Pantone)—eliminating any unexpected surprises at the print shop.
Technical Deliverable Formats
We deliver the brand guidelines not just as a readable PDF, but as a comprehensive manual and file set engineered to ensure flawless execution by print and production partners.
- Complete PDF guide
- Print-ready vector files
- Editable templates
- Screen-optimized assets
Environmental Graphic Design
We design every visual element—from building facades to interior signage—tailored specifically to the application space.
What's included.
- Application listWe agree on the print and digital materials to be designed.
- Colour and typographyWe define the brand's colours, typefaces and layout rules.
- Corporate stationeryWe design business cards and document templates with real content.
- Digital templatesWe prepare editable files for the software your team uses.
- Print filesWe confirm dimensions, bleed and colour settings with the printer.
- Brand guidelinesWe bring usage rules and application examples into one document.
- Brand guidelines
- Print-ready PDF
- Editable template
- Colours and typefaces
More about this service
Brand identity defines how your brand appears in documents, presentations, signage and on screen. We define the logo, colour, typography and layout rules together and design the materials your team will use around them.
Choosing the materials
We plan business cards, letterheads, folders, quote documents, presentations and digital templates around your everyday needs. We can work with your existing logo. If it needs updating, we address this through logo design before designing the applications.
Colour, typography and layout
We define primary and secondary colours, heading and body typefaces, spacing and image use. When choosing typefaces, we consider legibility, support for the languages you use and the software your team works with. Commercial font licences are not included. We explain any licensing requirements at the start.
Print and digital files
We confirm print dimensions, bleed and colour settings with the printer. We prepare editable templates in the programs your team will use and test them with changes to names and text.
Brand guidelines
We bring the logo's spacing and background rules, colour codes, typefaces and application examples together in the guidelines. We deliver editable files and print exports in separate folders.
For presentations, see our corporate presentation design service. Examples of our identity work include ATD Center and Denta İstanbul.
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How does the process work?
- 01
Tell us what you need
You tell us what you want to do, and together we pin down the scope.
- 02
Approve the quote
Once the scope, stages and price are clear, you approve the contract and payment plan in the panel.
- 03
Follow the process
We share the work at the agreed stages and review your feedback together.
- 04
Take delivery
For handover, we prepare the files and usage information covered by the approved scope.
You can pin down your project's scope and working steps with our design and development team.
Reviews
We’d like to thank Abdullah for his attentiveness and professional approach. We had our own ideas in mind for our corporate logo. With Abdullah’s creative work, it evolved into something completely different. As a company, we were very pleased. I’ll definitely be calling him for future projects.
Thank you for your care and attention right to the end. Our cover was designed meticulously. 👏
Great work 👏👏
I was very pleased
The way Abdullah ran the process, answering all our requests with patience and understanding, was admirable. We worked together and got there. Thank you.
Amazing logo designer
Thank you, Şahan Design. It turned out to be a really nice piece of work, and I liked it a lot. Very high-quality touches.
Frequently asked questions
Can you work with our existing logo?
Yes. We first check the file quality, legibility and suitability for the planned applications. If it needs adjustments or an update, we discuss this before designing the materials.
Which materials are included?
We agree on the materials you need, such as business cards, letterheads, folders, quote documents, presentations and digital templates. The quote sets out clearly which applications we'll prepare.
What are brand guidelines for?
They ensure the same design rules are followed whenever new materials are created. They explain the clear space around the logo, suitable backgrounds, colour codes and typefaces, with examples. Your team and suppliers can use this document as a reference.
Can we edit the information in the documents later?
Yes. We can prepare the documents you'll be updating as templates for the software you use. At handover, we supply the editable files separately from the exports that are ready for printing and sharing.
Is printing included in the design service?
We plan print production separately from the design. We prepare the design files to the printer's technical requirements, and agree on the paper, printing method, printer and production cost separately.
Can every employee use the chosen fonts?
That depends on the font licence. When choosing typefaces, we take into account the software your team will use and where the fonts will be used. We explain the licences needed and how to use the templates in the handover notes.
Let’s bring your project to life together.
Brand identity, packaging, web or custom software. Tell us what you need and we will define the scope, process and budget together.
- Phone
- +90 543 413 68 81