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Graphic Design

We design timeless logos that capture your brand's essence and perform flawlessly across all media. From initial concept to the final presentation, we thoughtfully structure every step to give your brand a strong visual identity.

Step-by-step professional logo design.

01

Getting to know your brand.

First, we dive into your brand's story, line of business, and target audience.

Sketches of a logo on a tablet and a computer screen
02

Setting the direction.

Based on research and sketches, we explore diverse design concepts that align with your brand.

Nine logo alternatives for the same brand
03

We refine the chosen design

We define the letter spacing, alignment, and color combinations.

The same mark as a notebook sketch, a one-colour drawing and the final colour version
04

We create your brand's corporate color palette.

We define RGB and HEX values for digital use, and CMYK values for print. When needed, we also include Pantone color matches.

HEX, RGB and CMYK values of four corporate colours
05

We produce all logo variations.

Tailored to your logo’s structure, we carefully craft its horizontal and vertical layouts, symbol, and single-color variations—ensuring your brand looks flawless on both light and dark backgrounds.

The logo's versions on white, navy, turquoise and black backgrounds
06

Complete delivery and final presentation.

To help you visualize your logo in the real world, we present the design across tailored touchpoints such as business cards, packaging, signage, and digital screens.

Illuminated logo sign on a glass-fronted building

Logo Delivery Standards

Brand Color Palette

We define precise RGB, HEX, and CMYK values to ensure complete color consistency across digital screens and print materials.

Navy
#253B7A
CMYK 70 52 0 52
Turquoise
#00C2E2
CMYK 100 14 0 11
Ice white
#E9EFFF
CMYK 9 6 0 0

Minimum Size Standards

We establish minimum size specifications to ensure the logo and symbol remain sharp and legible at any scale.

The logo mark at different sizes96 px
56 px
32 px
16 px

Logo Versions

We provide distinct logo variations in dedicated files, specifically optimized for diverse layouts and background contrasts.

  • Horizontal
  • Vertical
  • Symbol
  • One colour
  • Reversed

Final Deliverables & Folder Organization

We organize logo files into dedicated folders based on their intended use.

logo-horizontal-colour.svg
PNG, JPEG, PDF and SVG
We define dedicated color profiles for screens and print.

Accented Character Support

We check that the chosen typeface handles accented letters and stays legible.

Ç Ğ İ Ö Ş Ü
ç ğ ı ö ş ü

Stress Testing & Surface Compatibility

We test the logo under strict physical manufacturing constraints to ensure absolute clarity across diverse surfaces.

  • Single-color & screen printing
  • Dark and high-contrast backgrounds
  • Mobile application icons
  • Embroidery, laser engraving, and embossing

Brand Guidelines

We provide a comprehensive guide with correct and incorrect usage examples to safeguard the brand's visual integrity.

Correct and incorrect uses of the logo in the brand guidelines
Service Scope

What's included.

  • Brand discoveryWe establish your line of business, your audience and where the logo will be used.
  • Concept developmentWe explore and present different ideas for symbols and lettering.
  • Logo versionsWe prepare the required horizontal, stacked, symbol and one-colour versions.
  • Colour and typographyWe specify colour codes and supporting typefaces.
  • Vector filesWe deliver SVG, PDF and EPS files, along with transparent PNG exports.
  • Usage guideWe illustrate the rules for spacing, size and backgrounds.
Delivery
  • SVG
  • PDF
  • EPS
  • PNG
More about this service

We start a logo design by talking about your brand name, your line of business and where the logo will be used. We develop concepts from sketches, present them with the thinking behind them and refine the selected design with your feedback.

At delivery, we bring together the required logo versions, colour codes, typefaces and usage rules. We prepare the vector files and image exports for print and digital use in separate folders. We plan business cards, presentations and other branded materials as part of brand identity design.

Process

How does the process work?

  1. 01

    Tell us what you need

    You tell us what you want to do, and together we pin down the scope.

  2. 02

    Approve the quote

    Once the scope, stages and price are clear, you approve the contract and payment plan in the panel.

  3. 03

    Follow the process

    We share the work at the agreed stages and review your feedback together.

  4. 04

    Take delivery

    For handover, we prepare the files and usage information covered by the approved scope.

Abdullah Şahan
Abdullah ŞahanFounder

You can pin down your project's scope and working steps with our design and development team.

Chat on WhatsApp

Reviews

We’d like to thank Abdullah for his attentiveness and professional approach. We had our own ideas in mind for our corporate logo. With Abdullah’s creative work, it evolved into something completely different. As a company, we were very pleased. I’ll definitely be calling him for future projects.
Önder Can Kerimoglu
Thank you for your care and attention right to the end. Our cover was designed meticulously. 👏
Burak Kaya
Great work 👏👏
Orhun Topuz
I was very pleased
Mehmet Can Kılınç
The way Abdullah ran the process, answering all our requests with patience and understanding, was admirable. We worked together and got there. Thank you.
Mel's Artisan
Amazing logo designer
Baran Çağlı
Thank you, Şahan Design. It turned out to be a really nice piece of work, and I liked it a lot. Very high-quality touches.
Harun Yıldırım

Frequently asked questions

What is the difference between logo design and brand identity?

A logo is your brand's main visual identifier. Brand identity extends it through colour, typography and layout rules for materials such as business cards, documents and presentations. This service may be enough if you only need a logo. If you also need those materials designed, we plan a brand identity project.

Does our existing logo have to change completely?

We first review the recognisable features of your logo and any practical problems. Sometimes adjustments to spacing, proportions or linework are enough. If it needs a larger update, we agree on an approach that also considers existing brand recognition.

Why do we need vector logo files?

Vector files keep the logo's lines sharp when resized. They are the basis for signage, print and digital exports. A small JPG or PNG does not offer the same editing or resizing flexibility.

Can we use the same logo file on every background?

Light and dark backgrounds, one-colour printing and small profile images may need different versions. We prepare the files you need and show in the guide which version to use where.

How do revisions work?

We use your feedback to refine the colour, shape, proportions and legibility of the chosen concept, with no limit on the number of these revisions. We assess anything that changes the scope separately, such as a change of brand name or a request for a new concept.

Does logo design include trademark registration?

Trademark registration is a separate service. Having a logo designed does not mean it is registered. Tell us at the start if you plan to apply, so we can coordinate the design and application preparation.

We're Ready to Get Started

Let’s bring your project to life together.

Brand identity, packaging, web or custom software. Tell us what you need and we will define the scope, process and budget together.